Social Media Analytics MCP Server
AI-powered social media analytics tools via the Model Context Protocol (MCP). Give your AI assistant the ability to analyze profiles, score engagement, detect trends, and research hashtags across major platforms — all in real time.
Tools
| Tool | Description |
|---|---|
analyze_profile |
Profile & brand analysis — posting patterns, content themes, audience indicators, growth recommendations |
score_engagement |
Engagement scoring — engagement rate estimates, content effectiveness, posting time analysis, benchmarks |
detect_trends |
Trend detection — viral content patterns, emerging topics, sentiment shifts, opportunity alerts |
research_hashtags |
Hashtag research — popularity estimates, related hashtags, niche classification, recommended sets |
Quick Start (Hosted)
No installation required. Use the hosted version:
- Get a free API key at social.ezbizservices.com/signup
- Add to your MCP client config (Claude Desktop, Cursor, etc.):
{
"mcpServers": {
"social-media-analytics": {
"url": "https://social.ezbizservices.com/mcp",
"headers": {
"x-api-key": "YOUR_API_KEY"
}
}
}
}
- Ask your AI assistant to analyze any social media presence!
Example Prompts
- "Analyze the social media presence of @hubspot on LinkedIn"
- "Score the engagement for Nike on Instagram"
- "What's trending in AI marketing this week?"
- "Research the best hashtags for real estate content on Instagram"
Self-Hosting
git clone https://github.com/ezbiz-services/mcp-social-media.git
cd mcp-social-media
bun install
cp .env.example .env
# Edit .env with your OpenAI API key and admin secret
bun run server.ts
Environment Variables
| Variable | Required | Description |
|---|---|---|
OPENAI_API_KEY |
Yes | OpenAI API key for AI-powered analysis |
ADMIN_SECRET |
Yes | Secret for admin API endpoints |
MCP_PORT |
No | Server port (default: 4202) |
Pricing
| Tier | Price | Requests/Month |
|---|---|---|
| Free | $0 | 10 |
| Starter | $19/mo | 200 |
| Pro | $49/mo | 1,000 |
| Business | $99/mo | 5,000 |
Start free at social.ezbizservices.com
Architecture
- Runtime: Bun
- Protocol: MCP SDK (Streamable HTTP transport)
- AI: OpenAI GPT-4o for analysis
- Scraping: Cheerio for web data extraction
- Auth: API key-based with tiered rate limiting
Links
- Homepage: social.ezbizservices.com
- API Docs: social.ezbizservices.com/docs
- Sign Up: social.ezbizservices.com/signup
- Server Card: social.ezbizservices.com/.well-known/mcp/server-card.json
License
MIT — see LICENSE
